Faster Creative Testing
What value this
Playbook brings:
Test and iterate quickly through design and ad targeting. Find out WHAT works for WHO!
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Solution:
Using templates, quickly roll out new designs across the whole ad and product portfolio.
Test with multiple audiences and automatically optimize and iterate on the results.
Test and iterate different messaging across the product portfolio.
Live Solution:
During Black Friday and Black November promotions, Gigatron ran variable messaging across all creatives, changing the call to action daily.
Messaging included:
- Free delivery and bulk delivery promos
- Bulk order discounts
- Countdown timers for timed promotions
- Special brand weekend promotions
Goal 01
Save production time.
Goal 03
Increase ROAS.
Customers using this Playbook:
Gigatron
Sport Vision
Fuji
Rumag
Paprcuts
Telenor
…
See it in action:
